Though not the first such platform in Africa, AFROPX says it aims to meet the growing demand for quality visual contents illustrating the realities, the diversity and the dynamism of African societies and economies. “This demand is led by media, advertising and communication agencies, as well as companies which operate on the continent and beyond,” says the firm. “AFROPX is capturing a new vision of the rising continent, driven by talented African photographers, video makers and graphic designers. Co-founded by Célia Gremy, Mouhamadou DIALLO, a young Senegalese entrepreneur and founder of Dakar-based GUISS, specialized in audio-visual production and a Director of Techlab Senegal, Jean-Rovys Dabany, a Gabonese entrepreneur and media specialist, Arsène Goma-Kick originally from Togo, he now lives in Congo-Brazzaville and Ghana’s Christy Ukata a media personality and entrepreneur, the stock photography marketplace will have both still images and videos both premium and royalty free images and illustrations for its users in Africa and across the world. Its major competition will be Snaphubr, foto, PhotoMasters, AfricaKnows, Foto, Yellenpix, Africlips among others.