The Brand Festival Campaign has been launched in partnership with top brands such Samsung, Adidas, Bruhm, Pernod Ricard and L’Oreal (Maybelline and Garnier) promising its customers considerably lower prices, longer warranties, quality goods and quality packaging and delivery from its partners. According to Jumia Kenya CEO Sam Chappatte, “A growing number of leading domestic & international brands sell on Jumia directly, via Official Stores. Customers can easily identify these products with the tag on the website. This gives customers total peace of mind – and confidence in the quality of the products they purchase on Jumia. Through this Brand Festival campaign, we seek to raise awareness of the various brands we work with.” Mr Chappatte’s sentiments were echoed by Sacre Serge, Managing Director – L’Oréal East Africa who noted that, “E-commerce is a high growth channel for our business and represents a significant share of our growth. We at l’Oreal believe that technology is at the heart of our approach to Beauty, from research to production, from distribution to communicating with our consumers and we are excited to work together with Jumia teams across Africa.” Why shop during the Brands Festival? Jumia is the Home of Brands and has a curated selection of international and local brands – at great prices. These products are either sold directly by the brands, or by authorized distributors To find products under the Brands Festival, look for the “Official Store” tag below!